Franchise Lounge is a vodcast series spotlighting prominent, intriguing members of the global franchise community and discussing topics like tech innovation, bold brand strategies, post-Covid growth initiatives and much more.
Join us in the Franchise Lounge for an engaging interview with Angela Paules, CMO, for Buzz Franchise Brands, hosted by industry veteran and Inkbench marketing director, Mary DeBonis.
Headquartered in Virginia Beach, Buzz Franchise Brands (BFB) is the parent company for three popular brands--Pool Scouts, Home Clean Heroes, and British Swim School. BFB was also the founding franchisor for Mosquito Joe, which was sold in 2018 after growing to nearly 300 operating units in 6 years.
In this episode, Angela describes BFB's three unique service brands and their marketing strategies, her favorite franchise memory, and future goals for growing BFB.
Angela is responsible for brand development, corporate marketing, franchise development marketing, and marketing support for franchisees and franchise partners. She started her career in advertising before transitioning to marketing for her alma mater (University of Texas at Austin) and then to franchise marketing. Angela is a Certified Franchise Executive (CFE) and mother to a one-year boy and a one-year old German Shepherd.